Advertising

Mobile marketing has proven to be a very useful medium for media distribution. Mobile is a platform that helps your brand messages creatively reach consumers in a mobile-first world. Whether you are part of an established business or a startup; you need to create the interactive experiences in the mobile world in order to stand […]

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A month ago Gainbuzz launched its campaign “Ab Aasaan Hai Advertising” and the response was extraordinary to say the very least. Well, our outdoor advertising campaign is still going on quite strong and more people are getting to know the brand and we are content to see the results but it is not enough. Gainbuzz […]

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Advertising has become the soul of sales which has been proved time to time. According to a report published in 2016 advertising and entertainment Industry’s revenue is expected to touch Rs. 2,260 billion by 2020 in India. Print is expected to grow at CAGR of 9% 2013-2018 cashing in $ 6.1 billion and Radio is […]

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Looking out for marketing techniques? If yes, you will agree that making sensible and attractive ads will help you get a lot of customers. In this post I am sure, you will learn a lot about making effective traditional advertisements. It is an era of digitization. Along with the digital marketing, traditional marketing has a […]

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Yes, print ads are effective just like online ads – only they work in different ways. One issue for digital ads today is that that Google has adblocking software now. So if you are looking to bombard customers, some advertisements will still be displayed, but nowhere as many as there were before. This can cause […]

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Businesses pay a lot of money to get their advertisements into premium print media such as magazines. It makes sense, then, that business owners and marketing heads do everything they can in order to ensure that they are optimizing these advertisements to get the best possible returns. Here are seven hacks to help your team […]

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Radio has a weekly reach rate of 93% among Americans. This means that there are more people listening to the radio than using any other medium(surprising, i know!). That even means you can effectively reach more people than are playing on a smartphone – because people playing on a smartphone seldom ‘act’ on digital CTA’s […]

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Thirty seconds is not a lot of time to get your message out. You can do a lot of things in thirty seconds like enjoy a slice of pizza or guzzle down a drink on a hot day – but hopefully not all at the same time! That may cause a choking hazard. In all […]

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To understand how radio advertising has changed over the last century, you need to understand how radio technology has changed. Even though Marconi was officially recognized as the inventor of the radio; the actual concept of wireless communication can be attributed to everyone’s favorite mad scientist, Nikola Tesla. In the early days of radio, stations […]

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I recently went to a drive-in movie theater. They brand themselves as the second oldest grass drive-in in the world. They advertise themselves very well. The movie that I went to go see is a movie that people have waited for two long years. The advertisements before the movie were not based on the movie […]

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