monthly archives: June 2019

Simply said, an integrated marketing strategy uses various ways to market a good or service. Using different advertising mediums, businesses can get out the same message to targeted audiences. For example, it can be an online advertisement that is run in conjunction with a radio advertisement. Being able to combine different tools allows the marketing […]

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Every business success stories apart from unique features have an unnoticed media planning, and media advertising. It is true that products do have unique selling points that get them success but product visibility is deciding factor too. For utmost visibility one must sit down and carefully work on media planning and media advertising – and […]

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Out of home advertising is no longer the same billboard industry. Technology has completely changed how Out Of Home used to happen earlier. OOH is now new. More creative and more effective as technology has empowered the way OOH is happening now a days. The success ratio of OOH is higher because it can reach […]

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